How to pick the best web design company?

web design

Written by Angie

Brand Strategist with more than 15 years of experience specializing in creating brands that attract ideal clients through logo design, packaging, and web design.

TOC

Did you look for the best web design company in Tampa?

 

Did you wonder which one of the web design companies in the Chicago area is the best, how to decide, who to talk to, what questions should be asked?

Large agencies are great for many companies- they hire an army of web designers, packaging designers, web designers, developers, programmers, marketers, account executives, production artists, assistants, directors, managers, on top of accounting and research staff. Great resource all in one place, especially if you have a very complex project. 

Before contacting the agency think about your objective, your budget, how you envision the timeline and content. Who is your ideal client and if anyone can help you clarify that? A huge downside of agencies for startups and entrepreneurs, however, is the big company politics, long decision process, and, of course, the price.

Angie Godlewska and Kredo Design is on a mission to help small business owners create a brand that attracts the ideal clients!

As a smaller company, we can help you with picking the right branding strategy for you including logo design, postcards, and all printing materials, help with web design, organic SEO, web hosting, social media marketing, and add recommendations for streamlining your processes. As a small company, we can respond to you faster, we can be more custom and fun! Read more about us and our services here

The biggest mistake I see people doing is wasting time on a DIY logo and website and creating a mishmash of images that don't really align with the mission and company goals. Sadly, later they complain their product or service didn't sell and wonder why. The answer is very simple- their branding didn't attract or communicate value, or.... which is very common seemed like a scam.

Let's be honest, how many times you didn't buy from a website because it didn't feel safe, trustworthy, or professional?  How many times you went to a meeting and after the meeting checked their website and didn't start working with them because of what you saw? We often don't want to admit (or are not fully aware) that on a subconscious level we judge people and companies based on their online presence, and by the unprofessional website, we judge the product as of lesser quality, even if that's not really true.

How to pick the best web design company to work with?


1. Do your homework.
This is crucial - truly do your homework - research the web designer companies on Google, check their testimonials, portfolio and see if it seems like quality work. Keep in mind with design the style is also worth looking for - do they have a variety of styles in their portfolio or most of the work have a similar style? If it's a similar style - does it resonate with you and with your ideal client? What people are saying? Do you like what you see in their portfolio? Do they provide links to their actual work or just have images? 

2. Schedule a 15-20 min call to chat.
This is crucial, especially when entrusting someone with the creation of your logo and/or website that will represent you and your business. Use this time to allow the designer to understand you and your vision thoroughly. The goal is to ensure that what they create is not just visually appealing, but also authentic and aligned with your mission, ultimately attracting your target audience.

During this conversation, pay attention to several key factors. Firstly, assess their demeanor—is it easy to communicate with them? Do they seem open to collaboration, or do they come across as rigid in their approach? Additionally, gauge their level of expertise. Are they able to articulate their ideas clearly, and do they demonstrate a deep understanding of their craft? Equally important is their willingness to listen attentively to your input, discuss your ideas, analyze the competition, consider accessibility issues, and offer valuable suggestions to enhance your concept.

By evaluating these aspects during the call, you can determine whether the designer is the right fit for your project and whether they possess the qualities necessary to bring your vision to life effectively.


3. Ask for referrals.
Even if you don't intend to call the referrals knowing they have clients and they would be happy to chat and share their experience is huge!
These referrals serve as a valuable resource for gathering insights and feedback about the individual or service you're considering. Their willingness to share their experiences indicates a level of satisfaction and trust, providing you with a glimpse into the quality of service and professionalism you can expect. Ultimately, tapping into this pool of firsthand experiences can greatly inform your decision-making process and help you make a more informed choice.

Side Note: Kredo Design is super proud to be listed in Expertise as Best Web Designer in Naperville in 2020 and 2021!

Contact Kredo Design - and schedule your free discovery session!

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